Keynote speech
Tuesday, 17. May 2022., 18:50
Hall A
45'
The motivational speech describes the challenges of the post-Covid world and their impact on behavior and actions of managers and employees. Also, it provides ideas, solutions, and proposals for living in the "new normal". Surrounded by depression, lack of energy and motivation, both managers and employees in ICT, are in search of ways and means to motivate themselves and others and develop a more successful, positive, and future-oriented organizational culture. The presentation is based on the author's latest book "EmpowerUs: From Crisis to Strategic Harmony", published in the USA with a foreword by Philip Kotler, "the father of modern marketing".